Online Dating Profiles: What Matters Most
  • Posted Sep 26, 2012
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So what makes an online dating profile successful? Is it looks? Is it charm? Is it a combination of both? Tobii Technology conducted an eye-tracking online dating study and revealed what really matters to both men and women…

Fact: Men spend 65% more time looking at photos in online dating profiles compared to women.

What Matters to Men: Pictures, and lots of them. As the saying goes, men are visual creatures. However, this doesn’t warrant a profile ridden with half-naked pictures of you sucking a lollipop. Photos are a supplement to your profile—the last thing you want to do is let them define you as a person. So if you want to be treated like a princess, then act like a princess. Not a whore. Leave room for the imagination rather than going all-in. A variety of natural, unaltered photographs is much more appreciated than a Hustler photo shoot. Plus, you’ll attract more quality guys.

Fact: Women spend 50% more time reading online dating profile information compared to men.

What Matters to Women: Pictures are worth a thousand words—that is, unless you’re a woman. Men, don’t spend hours capturing your best shirtless bathroom photo when you can accomplish much more with an articulate sentence. Women want to date men, not boys. Avoid cheesy pickup lines, clichés, or overused movie lines. Exude both honesty and confidence in your content. Tell women the truth about yourself and what you are looking for in a woman. The more you attempt to look like a “rico suave,” the more you will come off as a douche bag. Women in the online dating world aren’t looking for someone who can “spit game.” Save that for the local bar. Female online daters are a different breed—they constantly deal with the hypotheticals: Will they have fun with you? Will you be interesting to meet in person? Is there compatibility? The list goes on. This alone determines a first date, and this alone can be influenced by your “About Me” section.

Fact: Men spend an average of 58 seconds looking at a profile.

What Matters to Men: Men are impulsive in nature. And according to these numbers, women have less than a minute to make an impression. So avoid telling your life story and stick to the basics: your personality, interests, and type. Write efficiently—short, concise, and to the point (like this sentence). While you may think this presentation is mundane or unintelligent, it actually leaves more to the imagination. Your intrigue alone will entice potential suitors to message you. Pair that with a beautiful photograph and voila—you’ll be getting more offers than you can handle. Remember, at the end of the day, you’re trying to fall in love, not finish a term paper.

Fact: Women spend an average of 84 seconds looking at a profile.

What Matters to Women: Women tend to tread lightly and think things through—this is no different in the online dating world. What makes them so cautious? Trust. They want to know that their time is well invested with a gentleman, not a douche. So avoid the “Hey Sexy” and actually reveal yourself and your intentions. Elaborate on interesting quirks and hobbies. Make every effort to be different, not “that guy” who likes “long walks on the beach.”  If you prove to women that you intend on getting to know them as a person, and not a piece of meat, then you’re golden.

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12 Responses to “Online Dating Profiles: What Matters Most”

  1. Leroy says:

    All personalities and perspectives are welcome in the blog, while personal attacks and name calling are not. It’s inevitable that there will be disagreements, but let’s handle it as mature adults with class to keep the dialog constructive and respectful. Please refer to “Blog Etiquette” on the WhatsYourPrice blog for more details.

  2. Marshall says:

    This is interesting information, but I was expecting to see details about content beyond picture and how much text to put in your profile. Personally, I’m looking honesty and there are some key indicators to let you know. Here are my top three.

    1. After reading the “About Me” section of the profile do you get a sense that this looks like every other profile you’ve read (almost like a form letter?) If so, and you’re looking for something beyond being a Sugar Daddy then move on.

    2. Compare what you’ve read about the person to the items in the “Interested in” section. If the person contradicts themselves here, then move on.

    3. Look at the quality of the attached pictures. If all of them look as if they were taken by a professional photographer and none of them include poses that look casual or spontaneous then watch out! Move on.

    I don’t think there’s anything wrong with a woman making money by doing first dates. Otherwise I wouldn’t be on this site. However, I’m looking for something beyond being an ATM. If you feel the same way, then I hope this helps.

  3. Martin says:

    man, i have some funny content and honesty in my profile, yet i haven’t had that many girls that are willing to go out for 20 – 50 bucks. they are mostly hustling for the 100$ or more. I don’t know so much as to what there looking for usually it seems like money than personality and manliness to me.

  4. T says:

    Martin, the point is to compensate her for her time if you don’t click. That doesn’t compensate. There are bridge tolls, gas, parking, hair, makeup, clothes, jewelry, fragrance. Think about it. All this stuff costs money, not to mention compensation for her time. If you want an educated woman, her time may be that alone per hour. Think about how much she is paid at work. And think about the point of the site. Guys don’t have a lot of these expenses. If you could have an awesome girl and all it took was a real effort and a real show that she is not going to be in financial discomfort if she picks you, then wouldn’t you do it? Beacuse I would have a LTR with a guy like that, even if he wasn’t the most attractive.

  5. magno says:

    I have to disagree with the notion that less is more, where female profile content is concerned. If a woman’s profile is sparse, I am more likely to skip over to the next profile. Pictures alone are not enough meat for me to become interested or intrigued.

  6. pat says:

    She has a point. 100 is what I offer if its too little the women is not for me.I am not on this site to pay someone’s rent. Yes, I get the impression some girls abuse this site to pay for their lack of a job or their expensive lifestyle. Maybe I should introduce a few of these girls to Dave Ramsey!

  7. chris says:

    Who cares what other do and just worry about what you do. No one can compare as we all are and act different. No one is going to tell you the full details of each story. People will always make it seem they are so perfect yet got done wrong. If people like you then they want to see you more. Maybe personality wise some people just suck!

  8. Magno says:

    I have to disagree with the notion that less is more where female profiles are concerned. If a profile is sparse, or otherwise lacking in detail, it is not intriguing in the least. I don’t want much mystery.

  9. betty says:

    The guy i date likes girls who dress flashy. He bought me glue on fingernails because he pointed out that i needed them to look more polished. I was trying to save the money! I get charged 55.00 for a set of nails and 35.00 for toes every 14 days.

  10. Plzbelieveme says:

    Can I get a refund for the Brazilbaby2012 account that was suspended plz. Thanks WYP in advance.

  11. findlay56 says:

    Great advice but there is one important thing you need to add to your profile that will DEFINITELY get people knocking at your door. Find it here attracion(dot)com.

  12. Incandenza says:

    “act like a princess. Not a whore” Are you kidding me? Off a site where most men pay to date women, you think you’d be a little less into slut-shaming and more into female empowerment. Using “whore” as a DEROGATORY TERM IS NOT OKAY. Fix this, WYP. Now.

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